Program Authorization: R.S. 51:2133
Louisiana's rich and unique natural and cultural heritage provides vast opportunities for film and video production. Though many productions have been made in the state, the potential for expansion is great. This program's mission is to facilitate film and video production by providing location information, assistance with the procurement of local technical support and personnel, and by obtaining the cooperation of various governments when necessary. The Film and Video program's goal is to expand the film and video industry in Louisiana. This program consists of only one activity, Film and Video.
OBJECTIVES AND PERFORMANCE INDICATORS
1. In FY 1998-99, the Film and Video Program will increase the dollars added to the Louisiana economy from the motion picture and TV production by 10% .
1 Determined by assuming an average of 3 employees at each of 116 production-related companies registered with the program.
RESOURCE ALLOCATION FOR THE PROGRAM
SOURCE OF FUNDING
This program is funded with General Fund and Fees and Self-generated Revenues. The Fees and Self-generated Revenues are derived from the sale of advertising space in the trade journal Louisiana Motion Picture Directory and participation by local entities in marketing endeavors promoting the film and video industry in Louisiana.
ANALYSIS OF RECOMMENDATION
The total means of financing for this program is recommended at 86.0% of the existing operating budget. It represents 93.4% of the total request ($696,611) for this program. The (14%) decrease from existing operating budget is due to the nonrecurring adjustment for the one-time funding for the Southern Forest Heritage Museum; the nonrecurring adjustment for acquisitions; and the reduction in Risk Management premiums. This program has no positions which have been vacant for one (1) year or more.
The Graham Group, Inc. - to provide Advertising and promotional campaign specifically targeted to prospective filmmakers and location specialists showcasing Louisiana as a locations major film production. Designated ad agency will accomplish this task through (1) trade journal advertising; (2) direct mail campaign; and, (3) promotional materials and any other means.
To cover promotional expenses of: (1) trade show participation, i.e., annual Cineposium and Location Expo; (2) traveling and scouting with production companies' personnel; and, (3) needed resource materials, etc., incurred in promoting Louisiana as an on-site film location to prospective film makers and location scouts, writers, producers, etc., for movies, television pilots and/or specials, commercials, documentaries and music videos
For the production of the annual film and video directory of resource sites, facilities, services, crews and tax incentives with regard to film and video production on-site in Louisiana. The directory is disseminated to all location managers, scouts, production managers and other production company staff who are interested in filming on-site in Louisiana
ACQUISITIONS AND MAJOR REPAIRS
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